EducationEducation
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Reseller Marketing Journey
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General Topics
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Salesforce.org
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Education Cloud for Partners
Today's universities are facing more challenges than ever before. There are shifting global student demographics, demand for specific workforce skills, retention challenges, and at the same time, student expectations are rising -- they’re looking for a seamless, personalized experience.
Education Cloud for Higher Education is a CRM-based set of solutions that enable institutions to drive student success across the life cycle from prospect to alum. It includes the Salesforce Platform, HEDA (Higher Education Data Architecture), solution sets for Recruiting & Admissions, Student Success, Advancement, and purpose-built products like Salesforce Advisor Link.
As a partner, review the links below (note: Partner Community login is required for some assets) including the Salesforce for Higher Education Demo, the What You Need to Know to engage with our Salesforce team, additional Resources, and an FAQ.
- - All partner contracts state that any public mention of salesforce.com or any of its brands MUST be approved by Salesforce
- - All materials must be submitted via our Google form to obtain approval for any public mention of Salesforce.
Submit content via Google Form >
- - Approval of partner press releases can take up to 14 days for Summit and Crest level partners, and up to 30 days for all other partners.
- - All partner contracts state that any public mention of salesforce.com or any of its brands MUST be approved by Salesforce
- - All materials must be submitted via our Google form to obtain approval for any public mention of Salesforce.
Submit content via Google Form >
- - Approval of partner press releases can take up to 14 days for Summit and Crest level partners, and up to 30 days for all other partners.
What You Need to Know
- It is important for all partners to understand the industry messages and to be able to articulate the messages to your customers and prospects
- Salesforce for Higher Education is a set of end-to-end solutions that allow you to connect with constituents in new ways using social, mobile, and cloud technologies
- If you have general questions about the Higher Education industry, please use the Questions & Answers Group
- Review the Salesforce.org Partnership information to learn more about the requirements and benefits of the Salesforce.org Partner Program
- To get started as a Salesforce.org partner, go here
Sales and Implementation Resources
| Resource |
Audience |
Description |
| Salesforce.org Partnership Information | All | Overview of requirements and benefits of being a member of the Salesforce.org Partner Program as a Nonprofit or Higher Education partner |
| Higher Education section of Salesforce.org Site | All | Understand positioning from the Salesforce.org site |
| Salesforce.org YouTube Channel | All | Wide variety of videos from Dreamforce and customer-facing promotional videos |
| Data Sheet - Salesforce for Higher Education | All | Become a Connected Campus data sheet |
| Data Sheet - Build Apps | All | Build apps faster with Salesforce Higher Education data sheet |
| OVUM: Enterprise-wide Report | Sales, Marketing | Creating a Holistic System of Student Engagement |
| Proven Success: Customer Quotes & Metrics | Sales, Marketing | Higher Education Institutions are seeing amazing results with Salesforce |
| Customer Story Videos | Sales, Marketing | Higher Education Customer Showcase |
| Higher Education Data Architecture App | All | HEDA is an open-source data architecture tailored specifically for Higher Ed—designed to enable universities to deploy Salesforce out-of-the-box with an industry-proven data model |
Additional Resources
::Partner Roadmap Webinar: Higher Education Data Architecture (Login required)
::Salesforce.org Announces Higher Education Data Architecture (Press Release)
::Supercharge your growth with Partner Learning Camp > (Login required)
Q: Why do some of the assets require me to register to download for the assets?
A: Yes, some of the industry assets are still being converted from our main site, so we’ll still ask you to register for some assets.
Q: How do I engage with the Salesforce.org Higher Education sales team?
A: Please enter new leads through the Business Console of the Partner Community. If you don't see the Business tab, it means that you don't have access to it. If this is the case, please reach out to your Partner Community administrator to grant you the "Manage Leads", "Manage Opportunities", & "Manage Projects" permissions.
Q: What are the requirements for becoming a recognized partner of Salesforce.org?
A: To be officially recognized as a Salesforce.org partner, your firm must demonstrate that you meet the minimum requirements and select a partnership level that is appropriate to your organizations engagement in our Go-to-Market. To learn more, please review the current Salesforce.org Partnership Program information.
Q: Where should I ask general questions about the Higher Education industry?
A: Please post your questions to the Questions & Answers Group.
Q: Who do I contact about becoming a Salesforce.org partner?
A: To get started as a Salesforce.org partner,go here.
