Customer Stories


The Storyforce team at Salesforce captures and promotes our customers’ success internally to educate and enable our sales and other customer-facing teams. We also run the sales reference program, connecting prospects to current, happy customers. 

We have set up a program with our partners to catalog and promote the successes our partners help our customers achieve. Partners play an integral role in guiding customers through their Salesforce journey, and we want to internally showcase the great work that you have done. 

To submit your stories, see "What You Need to Know" for the steps to get started for both Consulting Partners (SI) and AppExchange Partners (ISVs). If you have any questions, please email us at We look forward to working with you to promote your customers’ successes!

New! Need some help crafting your story? Here's an example of what we're looking for in a customer story in terms of content - with instructions and suggestions. 

View all published Salesforce Customer Stories