License Management Application (LMA)

The License Management App (LMA) helps developers and publishers apply licensing to their uploaded and registered AppExchange apps. Each time a customer or a prospective customer installs your managed package, a lead record and a license record are created in the LMA.

The recording explains how the LMA works, as well as best practices and tips. The LMA must be installed into your Partner Business Org.

Be sure to join, ask questions, and collaborate with other partners in the "Operations Review" Collaboration Group. 
License Management Application (Overview & Demo)
https://youtu.be/XmW8gku7r-M
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Environment Hub Overview
https://www.appexchangeguides.com/i/1108150-environment-hub-overview
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1. You must have a signed partner agreement with Salesforce before requesting the LMA. Keep in mind that you must install the LMA into your Partner Business Org.
2. By specifying defaults for the license records, you can apply licensing to control how many users in the customer organization can access your package, and for how long.
3. Using the LMA, you can keep track of how many customers have installed a package and which version of the package they currently use. You can also use it to manage the leads associated with the licenses.
4. The LMA also contains the Subscriber Support Console, which allows you to log into a customer's org (with the permission), and see what they see to troubleshoot issues.
5. To request the LMA for your Partner Business Org, submit a case.

Q: What is the License Management Application, and why do I need it?
A: When a prospect requests a free trial of your app, lead and license records are automatically added to your Partner Business Org. This is the org where the LMA is installed. With the LMA installed, you can now activate and de-activate licenses of your product as needed. You can report on how many active licenses you have, and even how many licenses are about to expire (for customer retention). Finally, the LMA contains the subscriber support console. This allows you to log in as your customer (if given permission from the customer) to troubleshoot issues.

Q: Where should I install LMA?
A: Install the LMA into your Partner Business Org, so that you have a 360 degree view of your customer - from the sales cycle, through purchasing & provisioning, all the way to supporting your customer.

Q: What is the LMO, how is it different from the LMA?
A: The License Management Org, is simply the org where you install the LMA. In most situations, this will be your Partner Business Org.

Q: A customer installed my package before I associated it with my LMO. How can I manage the license record?
A: Ask the customer to install your package once again without uninstalling it.

Q: What happens when I decrease the number of licenses below the current number of licensed users?
A: All users still have access until a system administrator in the installer's organization revokes the extra licenses.

See more Frequently Asked Questions about LMA