EducationEducation
- AppExchange Partners (ISV)
- Consultants
-
Resellers
-
Reseller Marketing Journey
- Get_Organized_Before_You_Get_Started
- Incorporating_Salesforce_Into_Your_Brand
- Crafting_Your_Marketing_Strategy_And_Plan
- Announcing_Your_Salesforce_Partnership
- Build_Sales_Pipeline
- Executing_Lead_Gen_Email_Campaign
- Building_A_Social_Media_Prescence
- Host_a_Learning_Event_About_the_Power_of_Salesforce_Sales_Cloud
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Reseller Marketing Journey
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General Topics
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Topics (A-Z)
- AppExchange_Listing
- AppExchange_Cha
- AppExchange_Tech_Talks
- Branding_Guidelines
- Case_Packs
- Certifications
- COVID_19
- Custom_Metadata_Types
- Customer_Stories
- Digital_Marketing_Program
- Due_Diligence_Review_new
- Dreamforce_For_Partners
- Drive_Global_Impact_with_AppExchange_v2
- Education Home Page
- Einstein_Account_Based_Marketing
- Environment_Hub
- GDPR
- Essentials_Referral_Program
- Industries
- Innovate_with_Cutting-Edge_Platform_Technology_v2
- Legal_Center
- Lightning_Bolts_Launch
- Lightning_Ready
- Maps_Education_new
- Maps_Education
- MuleSoft
- NewsRoom
- nextlevel_for_Partners
- Partner_Ohana_Hub
- Pardot_Integrations
- Partner_Account_Manager
- Partner_Business_Org
- Partner_Communications
- Partner Community Admin Overview
- Partner_Community_User_new
- Partner_Community_User
- Partner_Connect
- Partner_Forum
- Pardot_Resource_Central
- Pardot_B2B_Marketing_Analytics
- Partner_Marketing_Center_new
- Partner_Orgs_new
- Partner_Program
- Partner_Referral_Benefit_Overview
- Partner_Social_Impact_Center
- Partner_Experience
- Partner_Success_Services
- Partner_Support_new
- Partner_User_Groups
- PR_Guidelines
-
Products
- B2C_Commerce_for_LINK_Tech_Partners
- B2C_Commerce
- Community_Cloud
- Datorama_Education_new
- Einstein
- Einstein_Analytics
- Heroku
- Live_Message
- Marketing_Cloud
- myTrailhead
- Pardot
- Premier_Success
- Quip
- Sales_Cloud
- Salesforce1
- Salesforce_Advantage
- Salesforce_CPQ
- Salesforce_DMP
- Salesforce_IoT
- Salesforce_Platform
- Service_Cloud
- Training_Reseller
- Data_for_Partners
- Desk_for_Partners
- Partner_CFP_Submission_Received
- Product_Development_Outsourcer
- Release_Readiness_for_Partners
-
Roles
- Role_PC_Administrator
- Role_AppExchange_Partner_Operations
- Role_AppExchange_Partner_Technical
- Role_AppExchange_Partner_Sales
- Role_AppExchange_Partner_Marketing
- Role_Consulting_PostSales
- Role_Consulting_PreSales
- Role_Consulting_Sales
- Role_Consulting_SuccessServices
- Role_Consulting_Practice_Lead
- Role_Consulting_Marketing
- Role_Salesforce.org_Higher_Education
- Role_Salesforce.org_Nonprofit
- Sales_Central
-
Salesforce.org
- CumulusCI
- Education_Cloud_Academy
- Education_Training
- foundationConnect
- Gift_Entry_Manager
- Nonprofit_Cloud_Academy
- Nonprofit_Training
- Salesforce_Advisor_Link
- SFDO_Accounting_Subledger
- SFDO_Admissions_Connect
- SFDO_Consulting_Enablement
- SFDO_Elevate
- SFDO_EMEA_Fundraising
- SFDO_Grants_Management
- SFDO_Insights_Platform
- SFDO_K12
- SFDO_Marketing_and_Engagement
- SFDO_Marketing_and_Engagement_Academy
- SFDO_PMM_Case_Management
- SFDO_Release_and_Roadmap
- SFDO_Consulting_Program
- SFDO_Consulting_Engagement
- SFDO_ISV_Program
- SFDO_ISV_Engagement
- SFDO_ISV_Enablement
- Salesforce_Engage
- Salesforce_Orgs
- Salesforce_DX
- Salesforce_Proficiency_Pack
- Scale_and_Access_New_Markets_v2
- Sponsorships_Partners
- SPCMA
- Talent_Exchange
- Training
- Webassessor_for_Partners
- Talent_Alliance
- Partner_Learning_Camp
- Solution_Architect_Program
- shareddiscovery
- Datorama_Service_Order_Submission_and_Non-Renewal_Instructions_for_AppExchange_Partners
- Dreamforce
- Sponsorships
- Partner_Success_Basics
- Marketing_Cloud_Email_Specialist_Prep_Guide
- Test1
- Brain_Dating
- Checkout_Publish
- Funding_Options
- Partner_Online_Guide
- Social_Media
-
Topics (A-Z)
Consulting Partner Benefits Overview
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Build your consulting practice with these fundamental benefits that help you start your journey and continue to improve as you grow. | Get direct benefits to help you extend your Go-To-Marketing strategy with Salesforce. Learn best practices and invest in your marketing strategy. | Need help? We have experts and tools to help you along the way. |

Benefit | Description | How to Access |
Partner Forums | Forums are your opportunity to connect with the partner ohana from around the world. | See Partner Forums |
Marketing Cloud Demo Orgs | Get access to Marketing Cloud Demo Orgs to build and test Marketing Cloud capabilities internally | Submit a Case |
Access to Partner Success Managers | Success Management to help answer your questions and resolve your technical issues | Notification from Salesforce |
Lightning CRM (Sales & Service Cloud) Enterprise Edition Licenses & myTrailhead | Receive 2 free Enterprise edition licenses of Lightning CRM to leverage the functionality of Sales and Service Cloud plus myTrailhead every day in your business | Submit a Case |
Benefit | Description | How to Access |
Core Program Referral Fees | Partners may be eligible to receive a referral benefit when a referred lead is submitted through the Partner Community. | Submit a Lead |
Access to AppExchange Marketing Program (AMP) | Generate demand through our co-marketing paid program that specializes in marketing your solution, through promotions and content, to reach Salesforce customers, employees, and influencers as a complement to your own marketing. | Partner Community |
Digital Marketing Services | Digital Marketing Services provide Partners agency marketing support to create customized digital marketing assets aligned to Salesforce. | DMS Page |
Salesforce + Google Ads | The online advertising solution for businesses to promote your AppExchange solution on Google Search, YouTube, and other sites across the web. | Submit a Case |
Designated Partner Account Manager (PAM) | Designated Partner Account Manager to support overall Salesforce Partnership. | Notification from Salesforce |
Benefit | Description | How to Access |
Technical Support Case Packs | Partner receives access to a Case Pack that includes a certain number of Premier cases for the program year based off of benefit tier. | Submit a Case |
Free Certification Exam Vouchers1 | Receive vouchers to cover the cost of the certification exams and build up your expertise. 3 (Base), 5 (Ridge), 10 (Crest) and 15 (Summit). | Submit a Case |
Bulk Certification Exam & Instructor Training Discounts | Receive exclusive discounts based on your tiers on certification exams and on your choice of instructor-led courses by our Trailhead Academy team. | Partner Community |
Partner Advisory Board Eligibility | Be considered for Salesforce's exclusive Partner Advisory Board positions and have the chance to influence future enhancements and changes to the Partner Program. | Notification from Salesforce |
Faster Technical Support Response Response Time | Benefit from an advanced level of guidance and support to deliver partner success. | Notification from Salesforce |
Commerce Cloud Sandbox Credits2 | Receives Commerce Cloud Sandbox credits for demonstration and training of personnel (special qualifications apply). | Quick Start Guide |
Learn More About the FY22 Consulting Partner Program
The Salesforce Partner Program offers three types of benefits: Develop & Design, Sell & Market, and Service & Support.
Review the table above to understand the benefits of each tier in the Consulting Partner Partner Program.
Each benefit includes a description and the process to request.
Your tier in the Consulting Partner Program will determine which benefits you get access to.
Learn more about the benefits of being an AppExchange (ISV) Partner by visiting the ISV Benefits page
Learn more here >
Be sure to join and engage with us in our collaboration group.
Join the Official: Consulting Central Group >
CONSULTING PARTNER JOURNEY RESOURCES
Learn how to sign up for the Partner Community >
Join partner office hours >
Review partner training opportunities >
Register for Partner Roadmap Webinars >
Check out the Partner Marketing Resource Center >
Get general marketing support >
Subscribe to the monthly Partner Newsflash >
Get your Salesforce partner badges >
Learn AppExchange Listing best practices** >
Navigator Program Eligible >
Review product enablement resources >
Review industry enablement resources >
SALESFORCE PARTNER PROGRAM
Review the Salesforce Partner Program overview >
Review the Salesforce Partner Program agreement >
Read the Consulting Partner Program policy >
COLLABORATION (login required)
Q: Where can I learn more about each benefit?
A: To view the description for each benefit, hover your cursor over the title of each one or click the title for more details.
Q: How do I access each benefit?
A: Review the table on this page and click on the title of each benefit to understand how to access them.
Q: Where can I learn more about the Consulting Partner Program?
A: Check out the Consulting Partner Program overview page to learn more.
Q: What should I do if I have additional questions?
A: Post a question in the Official Consulting Central collaboration group.
Post a question >