Partner Navigator Program

Navigator enables Consulting Partners to differentiate their firm based on customer-validated industry expertise, Salesforce product knowledge, and customer success. In order to participate, your firm must be registered and in good standing with the Salesforce Consulting Partner Program.

The three levels of the Partner Navigator program include Certified Navigator, Specialist Navigator, and Master Navigator. Each level determines how your firm is featured both internally to Salesforce and externally on AppExchange.

Program Summary

Description Requirements* Partner Benefits
Certified Navigator - (product only) (e.g. Marketing Cloud Certified Navigator) Partners awarded with a certification achievement and are on their way to earning their first specialization Approved member of Consulting Partner Program

Meet requirements as set out on Certified Navigator tab
- Featured as Certified Navigator on AppExchange search and the AppExchange listing

- Appears in the third grouping of search results
 Minimum of 5 individual certifications by firm for related product- Featured as certified and ready to customers
Specialist Navigator (e.g. Sales Cloud Specialist Navigator) Partners that have earned at least one specialization within the relevant cloud or industry Certified Navigator status (product only)- Featured as 'Specialist Navigator' on AppExchange search and within the AppExchange listing (including individual specializations earned)

- Appears in the second grouping of search results
At least one specialization within the product or industry - Consulting Partner Trailblazer score points for each specialization earned (10)
Specializations are achieved based on a set number of projects, stories, and customer references*as per the requirements doc - Specialist Badge available for Datorama only
Master Navigator (e.g. Media & Communications Master Navigator) Partners that have demonstrated experience and customer success across the entire product or industry Certified Navigator status (product only) Featured at the top of the AppExchange search page for relevant product/industry searches
- All required and designated number of optional specializations as per requirements Consulting Partner Trailblazer score points for each Master earned (50)
CSAT score 4.2 or above Partner Press Release template provided - please leverage and submit according to the Partner PR Guidelines.

Product & Industry Navigator Levels

Certified Navigator  Specialist Navigator  Master Navigator
 Sales Cloud x x x
 Service Cloud x x x
 Marketing Cloud x x x
 B2C Commerce x x x
 B2B Commerce x x x
 Product Development Outsourcer (PDO) x x x
 Salesforce Platform x x x
 CPQ x x
 Billing x x x
 Heroku x x x
 Pardot x x x
 Datorama x x *Specialist Badge only
 Field Service Lightning x x x
 Community Cloud x x x
 Einstein Analytics x x x
 Industry Products (Financial Services Cloud, Health Cloud) x
 Lightning Platform x x x
 Nonprofit Cloud x x x
 Education Cloud x x x
 Healthcare & Life Sciences x x
 Media & Communications x x
 Auto & Manufacturing x x
 Consumer Goods & Retail x x
 Financial Services x x
 Public Sector x x
 Higher Education x x
 Nonprofit x x
 Travel, Transportation & Hospitality x x