Global Strategic Program Tier

The Global Strategic tier of the Salesforce Consulting Partner Program recognizes our top consulting partners for their global scale in selling and delivering our most complex solutions, their demonstrated track record of Customer Success across Salesforce clouds and industries, and their strategic engagement with Salesforce.

Partners who achieve the Platinum tier according to the Consulting Partner Trailblazer Score in 6+ Program regions, including Salesforce's largest markets in AMER, EMEA, and APAC are eligible to become Global Strategic partners, subject to additional criteria (see “What You Need to Know”)

Consulting Partner Trailblazer Score: Platinum in 6+ Program regions, which must include US, UKI, ANZ, France OR DACH, and 2+ other Program regions

Certified Individuals: 1,000+ Certified Individuals globally, with at least 200 each in AMER, EMEA, and APAC

Project CSAT rating: 8.4 or higher

Partner Navigator: Achieved Masters in Sales Cloud, Service Cloud, Platform, Marketing Cloud, and 4+ Industries

Co-sell ACV:  $100M in FY20 (including Mulesoft ACV)

For PY22, this number will increase to $125M in FY21 ACV

Sponsorship: $1.75M total Sponsorship spend on Named Strategic Events, including DF19 and 1+ World Tour in each of AMER, EMEA, and APAC


Per the SPPA and Partner Program Policies, all partners will be evaluated during February 2020 to determine their Consulting Partner Trailblazer Score and corresponding Program tier in each Program region, based on the FY20 program criteria. Partners who have earned Platinum tier in 6+ Program regions, including the required regions, as part of that evaluation will also be eligible to be Global Strategic if they have met all of the additional criteria outlined above.


Q:Why are the Global Strategic tier criteria changing?
A: We are reorienting and recalibrating what it means to be a Global Strategic partner in the Salesforce Consulting Partner Program. These changes represent increased transparency and streamlining of the requirements to be a Global Strategic partner, while also significantly raising the threshold, in recognition of the substantial growth in our business and ecosystem

Q: When will the new criteria be in effect?
A: Per the SPPA and Partner Program Policies, all partners will be evaluated during February 2020 to determine their Consulting Partner Trailblazer Score and corresponding Program tier in each Program region, based on the FY20 Consulting Partner Trailblazer Score. Partners who have earned Platinum tier in 6+ Program regions, including the required regions, as part of that evaluation will also be eligible to be Global Strategic if they have met all of the additional criteria.

Q: Will this affect my partner tier in PY20? Why are PY21 criteria being communicated now?
A: No, partner tier advancements through the rest of PY20 will be based on the current Consulting Partner Trailblazer Score criteria. Per the Partner Program Policies, placement in the Global Strategic tier only occurs during the annual evaluation period, not quarterly evaluation periods. We are communicating the PY21 criteria early in PY20 so that current Global Strategic partners have 9 months to prepare to achieve each of the criteria for PY21.