Introducing the AppExchange Trailblazer Scorecard

Mar 1, 2018

by Bryan Corcoran

Over the past few months, we’ve been working hard on a project to help our partners grow their businesses intelligently with the help of always-relevant, data-driven insights. Our goal: make it easier to take your AppExchange (ISV) partnership to the next level by highlighting your successes and making recommendations about where to focus next. Today, we’re excited to share that work with you.

Introducing the AppExchange Trailblazer Scorecard
The AppExchange Trailblazer Scorecard (Partner Community login required) takes the guesswork out of growing your business with Salesforce. The scorecard shows every goal and milestone on the journey to AppExchange success, summarizes your progress, and then recommends the best next steps for your company.

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Here’s how it works: the scorecard tracks metrics in nine categories that are key to AppExchange success, such as building a great listing. Within a category, we show you each of the metrics we look at. For example, every great listing has screenshots, a demo, and Test Drive or trial.

The more progress you make in the nine categories, the higher your overall progress. Now, remember how we said the scorecard takes the guesswork out of growing your business? That’s where the personalized recommendations come in. The best ways to boost your score appear at the top of the scorecard, so you know exactly what to tackle next. As you continue to grow, new recommendations appear. In other words, the Trailblazer Scorecard grows with you, no matter where you are in your journey.

You can learn more about how the scorecard works (and how to access) here.

Let Us Know What You Think
As always, we love hearing your feedback. In fact, some of our favorite parts of the scorecard came from partner input. If you have questions or comments, reach out in the Official: AppExchange Partner Program Group (Partner Community login required) or set up some time to discuss with us 1 on 1 at an upcoming partner feedback session.

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